Fun at Santa’s Secret Workshop

January 8, 2015 Product News

The Diono team is fortunate enough to be able to attend many important baby products events around the world.  It is nice to get out of the office and we really enjoy meeting fans, fellow exhibitors and all the more when the event is for a great cause.
In December our team traveled to Los Angeles where we supported the 4th annual Santa’s Secret Workshop 2014 (SSW14) hosted by Marque Communication Saturday, December 6th at the Andaz Hotel in West Hollywood, California.
Hosted by Bill Horn and Scout Masterson, with some surprise celebrity appearances, the event was a benefit for L.A. Family Housing whose mission is to help families transition out of homelessness and poverty through a continuum of housing enriched with supportive services.  Celebrities and their kids gathered to kick off the holiday season with Santa Claus photos, crafting and more.
Celebrity guests in attendance included Tori Spelling, Ashley Williams, Sarah Michelle Gellar, Christie Lynn Smith, Eric Ladin, Ian Ziering, Tiffani Thiessen, James Van Der Beek, Lisa Ling, Samantha Harris, Haylie Duff, Phaedra Parks and many more.  See the photos below as some of these folks stopped by our booth and our CPSTs checked for correct car seat installation.
We feel very fortunate to have such a strong and growing interest in our seats.  It was exciting to see the reaction to the new Diono Rainier White Houndstooth which continues to build on our reputation for having both safety and style.


Phaedra Parks. Photo credit – Noah Graham Photography

Sarah Michelle Gellar (center) with Diono Crew. Photo credit – Noah Graham Photography

Tiffani Thiessen. Photo credit – Noah Graham Photography

Samantha Harris and Oliver Vicente from Diono. Photo credit – Noah Graham Photography

Allana Pinkerton, Kristin Harris (center) and Jennifer Beall from The Tot Squad.? Photo credit – Noah Graham Photography



Mark and Jamie Deklin. Photo credit – Noah Graham Photography


Eric Ladin and Diono Crew. Photo credit – Noah Graham Photography